Q&A with Designer Joe Anto of RumbaTime

Accessories are supposed to add a little pop to an outfit. It is a way to express individual style and differentiate yourself from the rest of the pack. So, how can I achieve all that? Let's get ready to Rumba! Look no further than RumbaTIme. 


RumbaTime is everywhere, from Justin Bieber music videos, to the arms of Giuliana Rancic, Snoop Dogg, Terrence J from 106 & Park, the Yankees Phil Hughes; everyone is getting in on the RumbaTime craze. What is all the fuss? Well, they are super light, weighing only 10 grams. The watches come in every color shade you could think of. They are water-resistant up to 99 feet and very durable. Most of all they are fun and super-affordable, staying in the $20 price range! All you have to do is stretch them over your wrist and you will be racking in compliments everywhere you go. They are great for the gym, water sports, hanging with friends, or adding a fun vibe to any outfit. 


RumbaTime watches go with anything and are perfect for just about any occasion you can think of! Stack 'em or wear them alone. Just make sure to not sleep on summer's hottest trend!

Grungy Gentleman chats with Designer Joe Anto to discuss the RumbaTime craze below...

Grungy Gentleman: What made you decide to launch Rumba Time?

Joe Anto: WE WANTED TO LAUNCH A FUN, INEXPENSIVE WATCH LINE WHICH APPEALED TO A PRETTY WIDE RANGE OF DEMOGRAPHICS; OUR WATCHES ARE WORN BY MEN AND WOMEN OF ALL AGES, AS WELL AS KIDS.


GG: Where did the concept come from?

JA: WE WERE INSPIRED BY DESIGNS WE SAW IN ITALY AND ASIA, BUT HADN'T SEEN HERE IN THE U.S.

GG: What makes Rumba Time unique from other watch companies?

JA: I THINK WE ARE ONE OF THE ONLY WATCH COMPANIES FOCUSED ON MAKING RELATIVELY INEXPENSIVE WATCHES THAT ARE MADE FROM SILICONE.


GG: What is your favorite watch from your line and why?

JA: I AM A BIG FAN OF THE DENIM ORIGINAL...IT'S A GREAT COLOR AND GOES WITH ANYTHING!

GG: How pleased are you with the recent press Rumba Time has received? Is there any specific press that you feel most proud of?

JA: VERY HAPPY ABOUT ALL THE POSITIVE PRESS...EXTREMELY PLEASED ABOUT BEING INCLUDED IN THE PEOPLE MAGAZINE MOTHERS DAY GUIDE. AND NOT TO MENTION SNOOP DOGG AT THE 2010 MTV MOVIE AWARDS.

[Snoop Dogg in RumbaTime]


GG: How did you choose what stores would carry your product? What demographic did you target?

JA: WE LOOK FOR STORES THAT CATER TO A YOUNGER DEMOGRAPHIC. TEENAGERS AND 20 SOMETHINGS LIKE OUR STYLE. IN REALITY, ALL SORTS OF PEOPLE ARE WEARING OUR WATCHES AND A LOT OF ATHLETIC STORES HAVE EXPRESSED INTEREST, GIVEN HOW GREAT THE WATCHES ARE FOR WORKING OUT!

GG: What advice do you have for others who want to start their own line?

JA: BUILDING THE BRAND AND DISTRIBUTION SHOULD BE THE NUMBER 1 GOAL, EVERYTHING ELSE IS A DISTANT SECOND.


GG: How do you rock your Rumba Time watches?

JA: I WEAR THE DENIM ORIGINAL AND SOMETIMES THE GREY VANDAM (OUR NEW COLLECTION).

GG: What can we except next from Rumba Time?

JA: WE CURRENTLY HAVE 3 LINES, BY THE END OF THE YEAR WE HOPE TO HAVE 7 OR 8...SO WE ARE BUSY DEVELOPING NEW PRODUCTS FOR OUR CUSTOMERS.

5 comments:

Anonymous said... June 14, 2010 2:36 PM

whoaaaa love these watches

Anonymous said... June 14, 2010 2:56 PM

where can i get these? and r they expensive?

Anonymous said... June 14, 2010 3:08 PM

I WANT EVERY COLOR GOSH!

Janet said... August 8, 2010 4:58 PM

Nice interview -- and great photos. I'm going to be ordering my first RumbaTime watches. I love the fact that they're (a) inexpensive, (b) water-resistant, and (c) colorful. I plan on giving a few of them as gifts (and keeping at least one for myself).

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